Greeting,

I’m Alex Estamato

Design Specialist bridging strategy and scale to turn complex systems into experiences people love.

Impact

+5x

Productivity in design workflow

+22%

Revenue

growth

+R$1.6M Investments secured

R$70B/yr

Bank launched (marketing)

+100

Projects

launched

Design Specialist bridging strategy and scale to turn complex systems into experiences people love.

Impact

+5x

Productivity in design workflow

+22%

Revenue

growth

+R$1.6M Investments secured

R$70B/yr

Bank launched (marketing)

+100

Projects

launched

Greeting,

I’m Alex Estamato

Design Specialist bridging strategy and scale to turn complex systems into experiences people love.

Impact

+5x

Productivity in design workflow

+22%

Revenue

growth

+R$1.6M Investments secured

R$70B/yr

Bank launched (marketing)

+100

Projects

launched

Greeting,

I’m Alex Estamato

Design Specialist bridging strategy and scale to turn complex systems into experiences people love.

Impact

+5x

Productivity in design workflow

+22%

Revenue

growth

+R$1.6M Investments secured

R$70B/yr

Bank launched (marketing)

+100

Projects

launched

My approach is rooted in research and behavioral analysis. I translate abstract concepts into design systems, ensuring that logic and strategy precede aesthetics to solve complex challenges.

Multidisciplinary artist, designer, from São Paulo, Brazil.

My approach is rooted in research and behavioral analysis. I translate abstract concepts into design systems, ensuring that logic and strategy precede aesthetics to solve complex challenges.

Process

01

Research

A deep dive into the brief, the market, and the users. Qualitative and quantitative research to understand the real context before any solution is implemented.

02

Strategy

Defining positioning, tone, and creative direction before any pixel is even touched. Strategy precedes design—not the other way around. Business Model Canvas and Jobs-to-be-Done.

03

Design

Continuous exploration, iteration, and refinement. From rough to pixel-perfect, always focused on usability, clarity, and impact. Reviewed with data in rapid cycles.

04

Delivery

Complete handoff with documentation, assets, and systems ready for teams to build. The result is monitored and measured after launch.

Process

01

Research

A deep dive into the brief, the market, and the users. Qualitative and quantitative research to understand the real context before any solution is implemented.

02

Strategy

Defining positioning, tone, and creative direction before any pixel is even touched. Strategy precedes design—not the other way around. Business Model Canvas and Jobs-to-be-Done.

03

Design

Continuous exploration, iteration, and refinement. From rough to pixel-perfect, always focused on usability, clarity, and impact. Reviewed with data in rapid cycles.

04

Delivery

Complete handoff with documentation, assets, and systems ready for teams to build. The result is monitored and measured after launch.

Process

01

Research

A deep dive into the brief, the market, and the users. Qualitative and quantitative research to understand the real context before any solution is implemented.

02

Strategy

Defining positioning, tone, and creative direction before any pixel is even touched. Strategy precedes design—not the other way around. Business Model Canvas and Jobs-to-be-Done.

03

Design

Continuous exploration, iteration, and refinement. From rough to pixel-perfect, always focused on usability, clarity, and impact. Reviewed with data in rapid cycles.

04

Delivery

Complete handoff with documentation, assets, and systems ready for teams to build. The result is monitored and measured after launch.

Process

01

Research

A deep dive into the brief, the market, and the users. Qualitative and quantitative research to understand the real context before any solution is implemented.

02

Strategy

Defining positioning, tone, and creative direction before any pixel is even touched. Strategy precedes design—not the other way around. Business Model Canvas and Jobs-to-be-Done.

03

Design

Continuous exploration, iteration, and refinement. From rough to pixel-perfect, always focused on usability, clarity, and impact. Reviewed with data in rapid cycles.

04

Delivery

Complete handoff with documentation, assets, and systems ready for teams to build. The result is monitored and measured after launch.

In my free time, I love to design posters and CD

covers, read a good book, learn to play the piano,

travel and cook. I also live with 2 adorable cats.

And I'm a gifs lover.

Mail

In my free time, I love to design posters and CD

covers, read a good book, learn to play the piano,

travel and cook. I also live with 2 adorable cats.

And I'm a gifs lover.

Mail

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